Thomas Walek, Founder & Managing Partner
Thomas Walek is Founder & Managing Partner of Peaks Strategies. Tom works closely with clients to develop and execute creative, business-driven, integrated communications.
From 1998 to 2013 Tom was Founder & President of Walek & Associates, an award-winning independent communications firm known globally for its work in hedge funds, PE, VC, asset management, capital markets and financial services. Walek & Associates represented many well-known global firms, as well as emerging market leaders, and received awards for its work from HedgeWeek, The Hedge Fund Journal, HFM Week, PRSA and many others. Tom sold Walek & Associates in 2013.
Tom is a member of the National Press Club and a former member of the Communications and Global Communications committees of the Alternative Investment Management Association (AIMA). Tom chaired the AIMA sub-committee that produced the first “AIMA Guide to Media Relations for the Hedge Fund Industry” and helped write subsequent updates. Tom has been a featured speaker in the US and abroad for organizations including the Association for Investment Sales Executives, Euromoney, Institutional Investor, AIMA, Compliance Asia, Futures Industry Association, The Investment Company Institute, Credit Suisse, Managed Funds Association and The Association of Women in Alternatives.
Tom began his career as a financial journalist covering the daily action and global expansion of derivatives capital markets from the trading floors of the Chicago futures exchanges. Tom graduated cum laude in Journalism from the University of Colorado, Boulder, including a year of study at the University of Lancaster, UK. While in Chicago, Tom attended the Kellogg School of Management at Northwestern University.
An Alternative View
Peaks Strategies’ clients are changing things.
They are smart enough, bold enough, and confident enough to understand how things are done today and to know that they can be done better, faster and in completely new ways tomorrow.
In technology, investments, biotech, healthcare, marketing, human capital, data science, luxury and other areas, Peaks Strategies’ clients are building the future with real, better alternatives.
And in that quest for better, Peaks Strategies’ clients want a PR partner who shares that attitude in order to cut through the clutter, see beyond today and the obvious, and change things. They want an alternative to today’s cookie cutter, mass produced, overweight, slow-moving PR firms.
In a landscape of sameness, Peaks Strategies is the alternative.
Like our clients, we see, imagine, and act different.
Peaks Strategies evolves to meet the changes and challenges of today’s marketplace. Investment managers are constantly changing their approach to better fit the current state of the market. In much the same way, Peaks is nimble, adaptive, and constantly changing to meet the challenges our clients face. In the past year, Peaks has brought on new talent, has expanded to new markets globally, embraced AI & machine learning, and added the new alternatives – crypto currency, blockchain, and more FinTec clients.
Peaks Strategies is a full service public relations firm specializing in a wide array of sectors. Headquartered in Midtown Manhattan, Peaks seeks to define, differentiate, promote, and protect, each of its clients.